For years, America’s biofuels industry has battled the monolithic oil industry’s attempts to block consumers from accessing environmentally friendly, homegrown biofuels. PLUS has reframed the narrative around ethanol and continues to shape policies that drive innovation and growth of biofuels.

When deep-pocketed investors in the casino industry planned to pour $35 million into a campaign to pass a New Jersey ballot question to expand casino gaming, PLUS Communications launched a comprehensive grassroots, advertising and awareness effort to defeat the measure. Our efforts led to New Jersey voters rejecting the ballot measure by the largest margin in New Jersey history.

When Charter Communications sought to merge with Time Warner Cable and acquire Bright House Networks, they faced an uphill regulatory battle. PLUS helped seal regulatory approval for the merger and acquisition by showcasing the world of benefits the deal would bring to consumers. As a result of our work, PLUS was a finalist for PRWeek’s “Best in Public Affairs” award.

In January 2019, the administration introduced the Rebate Rule – the culmination of pharmaceutical companies’ strategy to shift attention for rising prescription drug prices onto others in the supply chain. To defeat the Rebate Rule, PLUS and CSRxP designed and executed a comprehensive campaign that defined the proposed rule as a Big Pharma bailout. Our work was awarded with a SABRE for “Best in Associations.”

When the Grocery Manufacturers Association faced a state law that threatened the entire industry: mandatory labelling of genetically modified products, PLUS stepped in to launch a national awareness campaign to show consumers and lawmakers the disastrous consequences such a law would have. Our work resulted in President Obama signing a bill into law that preempted the state law and was a finalist for PRWeek’s “Best in Public Affairs.”

One of FWD.us’ core missions has been to overhaul the United State’s outdated immigration system. For the past several years, PLUS has led FWD.us’ fight for comprehensive immigration reform, managing more than 20 state campaigns and being named a finalist for PRWeek’s “Best for a Cause” award.

In an attempt to battle the meth crisis, many states across the country tried to enact laws that focused on punishing honest consumers rather than criminals. These laws would severely limit consumer’s ability to access cold and allergy medicines they rely on. Over the last seven years, PLUS has successfully defeated dozens of restrictive laws and passed many favorable alternatives.

When the Corn Refiners Association decided it was time to update their brand to better position them to achieve their strategic goals, PLUS’ team managed the entire effort: creating a new logo, website, office materials and much more.

As short-term-rental properties such as Airbnb skirted tax laws that hotels are held accountable to and began destroying neighborhoods by spiking rent prices, PLUS launched successful campaigns in major cities across the country to show local leaders the urgency in properly regulating short-term-rentals.

When the hotel industry began falling victim to overarching regulations aimed at curbing sexual harassment in hotels, PLUS worked with AHLA to develop a plan to enhance their position on the issue and protect housekeepers without enacting regulations that would put many hoteliers out of business.

TAMKO has been based in Joplin, MO for more than 70 years, and when the company set out to educate the community about TAMKO’s important contributions, they called on PLUS to lead the effort. For two years, we developed a series of personal and emotional advertisements that captured the essence of a family owned business that has grown into the largest independent roofing and building products business in the United States.

PLUS helped the National Sikh Campaign launch a comprehensive awareness campaign to educate Americans about their Sikh neighbors and clear misguided biases. Our work was awarded with PRWeek’s “Best for a Cause” award, one of the highest honors in the industry.

When FWD.us set out to reform Louisiana’s criminal justice system, which was previously referred to as the “prison capital of the world,” PLUS helped launch a surround sound public affairs campaign that resulted in the governor signing of 10 reform bills. Our work with FWD.us was awarded PRWeek’s “Public Affairs Campaign of the Year.”