For more than a decade, our partners have worked closely with the biofuels industry, providing strategic counsel rooted in a deep knowledge of the issues, the players, and the challenges. In recent years, our service to the industry has expanded to encompass media relations, public affairs, message development, crisis management, grassroots activation, third-party engagement, and advertising across all types of media – from national TV to guerilla marketing.
Our team mobilizes advocates in the Farm Belt and beyond to effectively challenge the oil industry’s influence year-after-year. We sustain an effective balance of offensive and defensive initiatives, ready to blunt attacks while promoting the consumer reputation, environmental contributions, and value to the rural economy of American ethanol. Most recently, we organized an aggressive grassroots campaign across the Midwest during the heated 2018 midterms, driving support for higher ethanol blends (E15). Activations during the campaign included a multi-state E15Now bus tour, targeted advertising to activate thousands of farm voices and hundreds of face-to-face contacts with targeted lawmakers.