January 24, 2024
It’s that time of year again – we’re taking a look back at PLUS’ accomplishments “by the numbers” for 2023. Across our various departments of seasoned professionals – in digital, design, public affairs, research, advertising and production – our hardworking team has accomplished tangible goals for our clients and secured numerous, solid wins.
TEAM:
In addition to our newer offices in Richmond, Virginia and Austin, Texas, we were excited to announce the opening of our fourth office in Helena, Montana at the end of last year. We look forward to continuing to expand our service offerings across all offices and departments to set our clients up for success. PLUS has also grown to more than 209 team members, and at the start of this year we were proud to announce 36 promotions across all departments and levels.
PUBLIC AFFAIRS:
Our award-winning public affairs team is attuned to the fast-paced activities surrounding Washington, D.C., state capitals and regulatory bodies – creating and executing dozens of strategic campaigns that meet the dynamic needs of our clients. From shaping public opinion of a particular industry, to tailoring a specific piece of legislation, to synthesizing complicated issues and messages for a wide array of audiences – our team brings decades of collective experience to the table from the political and communications fields. Our deliverables from 2023 were wide-reaching, creating a significant impact for each and every client.
RESEARCH:
Our in-house competitive intelligence team worked with clients across the country in a range of industries, keeping them informed and prepared. Whether they’re synthesizing information from public records or conducting in-depth examination of news coverage and online sources – our team builds out the actionable information needed to inform and guide our clients’ efforts.
ADVERTISING & PRODUCTION:
We use dramatic storytelling and high impact advertising to deliver real results for our clients. Along the way, our production team has been recognized for some of the most prestigious awards and accolades in the industry, including Public Affairs TV Ad of the Year, Public Affairs Digital Ad of the Year and a Campaign Excellence Award from the Association of American Political Consultants (AAPC) for Public Affairs Campaign of the Year.
Here are some highlights from 2023:
DIGITAL ADVERTISING:
Online advertising is another key building block to drive home clients’ specific stories in an impactful way. Using cutting-edge technologies to reach even greater heights, we delivered meaningful results for our clients in 2023 through digital advertising.
DESIGN:
Our design team creates unique, eye-catching digital ads and graphics that help drive awareness and impact for our clients. Our industry-leading graphic design team has been praised across hundreds of companies for our innovative capabilities. In 2023, we continued to deliver top-of-the-line collateral to achieve our clients’ goals.
WEBSITE:
The sky is the limit when it comes to our in-house website development capabilities. We’re proud to have taken our clients’ digital properties to new heights in 2023 with extensive development, design, and custom functionality.
EMAIL TEAM:
External communication is a critical, daily component of delivering our clients’ messages. Our email and peer-to-peer (P2P) texting campaigns help us create a surround sound effect to drive messages to audiences and increase engagement.
In 2023, PLUS marked substantial growth internally and externally, adapting to meet the needs of our clients amid shifting political and economic landscapes among states and across the country. With new offices, expanded services and forward-thinking strategies in our arsenal, we look forward to meeting the diverse needs of our clients in what will prove to be an exciting new year. Learn more about the PLUS Communications team here.
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