At the root of every campaign is the research that drives it. Whether political or corporate, campaigns rely on PLUS Intelligence to analyze a wide range of sources and provide actionable insights that inform messages and drive strategy.
Since its inception in March 2017, PLUS Intelligence has expanded its capacity and capabilities, keeping a pulse on the media landscape and offering clients in-depth evaluation and analysis of news coverage, public records and online sources. Informed by experiences ranging from the White House to Capitol Hill to national party committees and servicing Fortune 500 clients and high-profile national campaigns, our approach is meticulous, comprehensive and methodical.
This past year, we put our team to the test.
We worked with some of the nation’s largest corporate brands and tracked coverage of more than two dozen U.S. House, Senate and gubernatorial races.
Our team put in more than 1,000 hours vetting surrogates to safeguard campaigns’ integrity – reviewing 133 individuals, 44 businesses and 401 social media accounts (including 93,738 tweets) in the process.
Through our research books, we sought to define candidates and expose weaknesses with our research featured in high-profile Congressional races around the country. For our public affairs clients, we distilled down complex issue areas into something people could understand and use, while doing due diligence to ensure informed decision-making by executives.
PLUS Intelligence is not letting up. We’re developing fresh talent, expanding our suite of services, and gearing up for a new Congress and election cycle. As Washington prepares for its looming battles and political fights, PLUS Intelligence is more prepared than ever to provide the competitive knowledge which effective decision-making is predicated on and successful campaigns demand.