At PLUS Communications, we believe in using our skills and platform to uplift the communities we call home. That’s why we’re humbled to be recognized with the 2025 Corporate Ambassador Award from Homestretch, a leading nonprofit based in Falls Church, Virginia, committed to empowering families in Northern Virginia to overcome homelessness and rebuild their lives.

Our partnership with Homestretch began more than seven years ago, following a local news story that introduced us to their mission. What began as financial support quickly evolved into a long-term, purpose-driven collaboration, grounded in shared values.

Since the inception of our partnership, PLUS has been honored to provide pro bono strategic communications support to help tell the stories of Homestretch’s clients, graduates and transformative programs. Through targeted media outreach, event support, creative content development and video storytelling, our team has worked to amplify Homestretch’s mission and deepen its impact within the community.

A notable highlight of our partnership occurred in 2020, when the COVID-19 pandemic forced Homestretch’s largest event of the year, their Annual Benefit Breakfast, to shift to a virtual format. Working closely with their team, we quickly reimagined the event to deliver a compelling virtual experience — successfully drawing hundreds of attendees and raising crucial funds during a time of uncertainty.

What makes this partnership especially meaningful is the opportunity to apply our professional capabilities in a way that makes a tangible difference in the lives of others. The work Homestretch does is truly life-changing for their graduates, and we’re privileged to help share their story with the broader public. This collaboration has not only deepened our ties to Northern Virginia, but has also informed and enriched our approach to corporate social responsibility — underscoring the value of long-term, mission-aligned engagement.

We look forward to continuing our partnership with Homestretch and exploring new avenues of support. Together, we’re committed to reaching more people, telling more powerful stories and deepening their impact on families in need.

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